LYON, FRANCE (November 16, 2018) – Paradigm announces the signature of a partnership agreement with Herculepro, reinforcing its commitment to provide an omni-channel configuration, control, and sales technology for the building products industry.

The goal of this new partnership is to leverage the technologies of Paradigm and Herculepro to create an unparalleled experience for everyone involved in the ordering process of configurable building products from consumer to reseller to manufacturer.

This partnership creates synergies that benefit all associated stakeholders and optimizes the potential uses of Paradigm’s advanced configuration technology, including:

  • Reseller access to the Herculepro solution and its extensive catalog library
  • Management of manufacturing operations and sales activities
  • A path to new lead generation and e-commerce capabilities

In addition, manufacturers equipped with the Paradigm configurator will soon be able to receive and import HERCULEPRO orders from their customers without having to re-enter them into their ERP.

The first fruits of this joint effort will be presented at Equip’Baie2018 from 20 to 23 November. Visit HERCULEPRO stand J44 and Paradigm stand R101.

The reputation of Paradigm as one of the best configuration technologies on the market, combined with Herculepro’s market share and commitment to innovative technologies, makes them logical partners. As both companies serve the same segment of the industry, collaboration should open the door to a whole new level of valuation for customers.

For example, combined technologies can help customers stop errors and re-keying without complex EDI or additional development at their expense. Rather than using manual steps or EDI to communicate between different systems, Paradigm uses a unique configuration platform to provide a unique and personalized experience for different types of users. This new partnership will allow manufacturers to use their existing product catalogs on the Herculepro platform as a configuration, quoting, and omni-channel sales tool that will extend their reach and increase their sales.

This results in increased productivity and a reduction in re-ordering for manufacturers, while resellers benefit from access to the industry’s leading configurator. All of this equates to consumers receiving more (and better) information upon which they can base their purchasing decisions.

Founded in 2004 in Nantes, Herculepro is the publisher of a commercial management software for carpentry professionals and craftsmen wishing to manage the growth of their company. Whether craftsmen, window manufacturers or multi-agency shops, Herculepro offers a complete solution tailored to their specific needs. Herculepro allows more than 10,000 users to access more than 1,000 catalogs of products from different manufacturers.

For more information about Herculepro, go to

Based in North America and operating in the French market from its offices in LYON (Rhône-Alpes), Paradigm has more than 200 customers worldwide, including companies such as Faber, Proboporte, Placardstyl, Mg Fermetures, Franciaflex & France Closures.

Paradigm’s configuration technology is designed to configure, visualize and generate BOMs for interior and exterior doors, shutters, garage doors, gates, balustrades and blinds. More than 60,000 professionals use Paradigm technology to configure, encrypt and sell building products, and more than five billion euros of transaction volume flows through the Paradigm technology platform each year.

For more information on Paradigm, go to